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Thursday, May 23, 2013

IT Executive Online Training Program Mailing List

How are IT training companies using our data?

  • Reach executives for executive training programs
  • Connect with people interested in software training
  • Gain publicity for online training courses 
  • Promote trade shows or conferences ( Attendees List)
We have recently updated the data in our Executive Training program marketing list with more contacts, fresh email list, phone numbers and in some cases social media profile information. Our data is segmented by various groups - title wise, location wise, industry, and other customer segments.

The new data updates are sourced from Govt records, channel partners, and from our data vendors. You can use this data to promote conferences, send newsletters, send invitation for online courses and so on.

What are the popular lists?
  1. Executive List from IT companies ( software, hardware )
  2. Data from specific region ( Americas, Europe, Australia)
  3. Title specific data ( C-Level, Developers, Technical Experts, IT profs)
What ways you can use Information Technology Users List for Training? 

  • Send personalized email campaigns for training programs
  • Tele calling prospects interested in online training
  • Use social media profile information to connect through social channels
What you Gain from buying executive data from us?
  1. Increase attendees for webinars or enrollment for courses
  2. Brand the courses through multiple marketing channels (email, phone, social media)
  3. Reduce your budgets by 50%, while gaining more revenue

Want to know more....


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Tuesday, May 21, 2013

How to Empower B2B Marketing With Content?


Most B2B marketers I know are fervently searching for the right strategy to use content for marketing and lead generation. The buzz about content marketing is so high, that most marketers are using every bit of content to make them heard. But, this kind of approach is over killing this channel.

So, in this short post, we'll delve more on content marketing strategies for B2B business.

B2B Content Thought Leadership Ideas:

Most prospect are on a research mode, studying about the product or solution offered. In this senario, it's fair enough for them to get attracted with 'Thought Leadership Content'.

As a B2B marketer how you arrive at the right plan to get it started: The points noted below will give a rough idea on how the type of content to use for lead generation.

  1. Pick the latest trends happening on your turf or study benchmarks reports and come with your analysis
  2. Find what's new in your business arena and learn how it matters
  3. Use real examples from your industry
  4. Write problem guides, check list for prospects to understand the problem
  5. Use help guide or comparitative charts



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Lessons to B2B Marketers - Content Marketing



B2B Content Marketing: 2013 Benchmarks, Budgets, and Trends–North America from Content Marketing Institute

Takeaways from the :



  1. The marketing spend by B2B marketers on content marketing has gone to 26% to 33%
  2. Highest increase in content marketing is seen in Mobile, videos, and research report segments
  3. The most popular social media channels for B2B marketers are LinkedIn, and Twitter 
  4. The challenge of B2B marketers is about producing engaging content, and not generic content






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Monday, May 20, 2013

Buy Oracle Technology Users List

Oracle User List Segments
Oracle User List, specialized list provider in Technology markets has a wide range of selects from any industry, domain and from technology markets. For the last 7 years, we have supplied niche list of IT mailing list to technology marketers, and software marketers. 

Technology Mailing List
Each data provided by contains relevant files like: Name, title, email id, business tele #, fax #, and other firmographic details

Industries we cover:
  1. Healthcare Industry
  2. IT Services
  3. Consulting Industry
  4. Finance/Banking Industry
  5. Pharmaceutical Industry
  6. Manufacturing Industry

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Thursday, May 9, 2013

7 In-bound Marketing Stategies to Generate More B2B Leads



I recently had a 3 day training at a start-up IT company on how to build their brand, generate more visitors to their website and increase leads. In this three day interactive presentation, I covered all the digital marketing strategies, and social media tactics. Apart from showcasing the latest online marketing strategies, I showed the missing link in their current lead generation model.

The CEO of this startup, told me that “I had opened a complete line of thinking that will really bring a sea change to their marketing and sales model!” I felt great which I were able to share some real examples and showed how the growth potential from low cost digital marketing model

I'm sure they will implement some of the ideas and concepts presented to their business we presented would serve his firm well for years. So for record, I'm sharing key points shared during the three day in-bound marketing:

  1. Start a Business Blog and create social media profiles 
  2. Breaking down the profiles of good customer ( Persona Creation)
  3. Less reliance on Cold Calling
  4. Create Email Pitches for different Customer Persona
  5. Develop a customer life cycle 
  6. Find the Pain and Cost from Customer's point of view
  7. Uncover Customer's need and buying criteria 

Conclusion:
I'm giving away a free in-bound marketing tool kit for companies to evaluate their marketing standpoint. If you require, this FREE excel sheet, then sign-up with your contact details.


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Wednesday, May 8, 2013

Top Selling Information Technology B2B Data - North American Markets

I recently scanned the purchase orders from the beginning of 2013. After analyzing the orders, I made a note of all the IT list sold by us. Going by the  repeat orders from Information Technology marketers, I'm pretty sure that these list are in demand. 

Top Selling IT List - 2013 First Quarter

  • Sage Users List
  • Salesforce Users list ( email list)
  • USA Citrix Users Lists
  • as/400 Vendors
  • Dell Customer List
  • Apache webserver users list
  • delteck Customer List
  • Dynamics CRM Users list
  • EMC User List
  • AS 400 Customers List
  • Adobe Users List
  • Microsoft Dynamcis Users List
  • Oracle Customer List
  • Navicat User List
  • JD Edwards Users List
  • List of Computer Resellers
  • Ingres Canada 
  • IT Decision Makers List ( UK)
  • SAP Users List

If you require, the count or list quality proof or list sample, then give submit your criteria. 
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Monday, May 6, 2013

Website Optimization Quotient


How optimized is your website? Is it capturing the leads or is it a leaky funnel?

Going by the recent study by MarketingSherpa, more than half of the respondents could not or did not calculate ROI from website. This shows how website lead generation is still been ignored by marketers for various reasons.

So, going by the growth potential and ROI from digital channels, it's important to spend some time optimizing your website for lead generation.

Here're the top 12 ways to optimize your website:



  1. Start with a Keyword Research
  2. Use Anchor Text Phrase
  3. Create Backlinks
  4. Find how Competitor Website is getting Traffic
  5. Use Google Analytics and other Tracking Tools
  6. Create and place Apt Calls to Action
  7. Improve the Look and Feel of your website
  8. Optimize Sign-up forms
  9. Create Autoresponse systems 
  10. Utilize Social Media to channel Traffic
  11. Establish Credibility 
  12. Use Testimonials 




For more information on website optimization, ask for website optimization whitepaper.


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Thursday, March 22, 2012

Don't let Email Deliverability Fall



As per the 2011 end report by Return Path, commercial email deliverability has taken a beating, while B2B in-box deliverability has gone up by 6 percentage, increasing the overall percentage to 80%.

Despite the good news on deliverability, most B2B marketers regard email deliverability as the biggest challenge faced by marketers. The rise in in-box solicitations, incessant email by mailing by marketers has led to more dwindling response and higher scrutiny by ISPs.
Having said that, we would like to know if you are experiencing a spike in email deliverability? What are you the steps you are taking to maintain high email deliverability score?

For marketers still battling the deliverabilty issues, this blog post points out some rudimentary tips to keep you on the increase in-box deliverability

Authenticate
: Authentication service ensure that your email program is mandated by the ISP. Moreover it reduces the instances of getting into ‘false positive’, in other words being wrongly tagged as a spammer.

Whiltelist:
Remind subscribers to add you to their address list. Once your email address is whitelisted, it guarantees safe passage of your email to their in-box.

Scrub List regularly:
  Data is very unpredictable. For instance, a valid email address can become invalid with the change of incumbent’s job or any related reason. This calls for regular data cleansing and data scrubbing. To maintain the health of your database, it’s important to fix a day and time for scrubbing data.

Append Data:
Another way to make data fresh and increase deliverability is by appending the customer file with a third-party data appending service provider. Using this service, you can get incomplete or incorrect data replaced with fresh data.

Final Note:
There’s no one-way approach to increase your email deliverability. It takes multiple approaches to achieve high deliverability score and most importantly keep an eye on your data.


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Wednesday, November 23, 2011

Tuesday, September 27, 2011

Data-Driven IT Marketing

Taking the leap into IT Markets
It's time to cut the long haul by configuring your custom list on technology markets or from Europe with Oracle User List. Boost your competitive advantage in demand generation by targeting potential prospects across different markets.
Our large data reservoir of 22 million B2B contacts gives you instant access to niche data from Information Technology organizations and small businesses. 

Whether you execute direct mail, email, or telemarketing campaigns, Oracle User List gives you the high-quality contacts you need to be reach target markets.

Our b2b technology list we help you to:
  • Save time on acquiring contact information
  • Save money by paying for contacts you need 
  • Save effort with data that matches with your requirement 
Generating IT leads doesn't have to be difficult, expensive, or time-consuming. If you're still skeptical on the quality or customization we can offer, then sign-up to fetch the latest counts for your list. For further information, contact our customer Support team.
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Thursday, September 15, 2011

3 Ways to Keep Subscribers Engaged

So you got 10k subscribers to send newsletters, product updates and customer education content. But, what’s next?

It’s easy to fall into the trap of sending weekly updates and bore your customers. Many business folks commit the mistake of repeating same content without adding new points in the mix.
Reusing existing content is fine, but as long it’s is packaged differently. If you’re looking for interesting ways to add variety to your messages, then these 3 points helps.

Change your message tone
When you’re hosting an event or launching a new service/product or promoting an offer, it’s recommended to inform your subscribers as three-message series. For instance, you can break it as
  • Informational – Time of the event
  • Official release rate – Data of release
  • Time till the offer – Till what date offer lasts
Sending informational mails in three levels, brings in different tone to the message and subscribers tends to receive it

Include educational content
Customers take time to read sales-oriented messages with information that explicitly benefits subscribers: articles, blog posts, white papers, videos, webinars and podcasts.

Promote up-sell offers
Promote other services to your subscribers by suggesting relevant services to subscribers. Make use of automated messaging to trigger relevant offers based user behavior or clicks. For the less initiated, offer free trial, or discount. 


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Thursday, September 8, 2011

Technology Lead Generation List

In business, information is power. This clichéd statement is even more relevant in today’s fast paced world of digital connectivity. With Social connectivity on the rise, sales folks tap this channel to dig relevant information about their prospects.

Before you start using customer information, it’s worth checking the reliability of the data. Find if it’s relevant, effective and valid. Look for incomplete or incorrect entries, formatting errors or junk entries. Double-check if the depend is reliable for your marketing.

5 questions to ask about on your data
  • Is there enough information you can depend?
  • Are your sources reliable?
  • How was the data collected?
  • How important & useful are the different pieces of data?
  • Have you segmented it on the basis of use?
Once you’ve probed these questions, it’s time to find interesting pointers in your data that relates to the problem of users. You can use spread sheets or data tools to find, filter and extract the interesting bits of data from the pile.

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Wednesday, August 3, 2011

Rethinking IT lead Generation


Oracle User list specializes in providing niche IT lead generation. We specialize in appointment setting for information technology companies, software/hardware companies, traininig firms, and computer consultants. We're thoroughbreds in providing niche data for B2B lead generation, and business-to-business marketing.

Nurture Technology Leads
Our technology leads are sourced from years of research, and from authorized list vendors. Our master database of over 22 B2B leads contains on the largest technology leads in the market.. The very fact they are from the technology markets, indicate that they are properly qualified for prospecting to IT decision makers and Technology influencers.

Our data help you to penetrate to new markets and engage with key decision makersabout your products/services.
  • Acquire contact information of technology decision makers
  • Promote your products/services through verified data
  • Deliver real-time, detailed intelligence on your key prospects
Outbound IT Lead Generation
Apart form targeted B2B leads, you leverage on our large telemarketing team to qualify the leads. Our full-service lead generation team also has the expertise, capability to nurture the leads for better conversion.

Our cost-effective marketing services gives the opportunity to do more with less. For more information on specific technology users from ERP, CRM or based from geographical location, contact us.

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Thursday, July 7, 2011

Reach Active Business Technology Buyers

Best Way to Reach Active Business Technology Buyers
Most B2B technology marketers are still confused on the various channels to use to reach technology buyers. They’re either doing just focusing on one channel, leaving all other media options for chance.
What we found out was that, most marketers don’t do enough research into different channels. To save you the trouble, we have listed out the most effective channels used by savvy marketers to reach technology purchasers and other executives.
Most effective lead generation techniques
1.  Blog
2. Webcast / webinar
3.  White paper
4. Social Media
5. Targeted Email Campaigns

Software & ASPs: Most effective techniques

1.  Free trial / demo
2.  Webcast / webinar
3.  White paper/blog
4. Targeted Email Campaigns
5. Conferences
Hardware companies: Most effective techniques

1.  White paper
2.  Webcast / webinar
3.  Free trial / demo
4. Targeted Email Campaigns

So, what's your take. Are you spreading your chances to reach key prospects in one shot. 

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Tuesday, June 7, 2011

Niche Sells


What Makes Data from Oracle User list different:

We validate data 
Unlike other vendors, we don't just hand over the data. We validate data before handing it to you. We use phone validation and email validation to ensure that all records are valid, deliverable and useful to your business.

We believe in providing niche details
Through our long experience in marketing, we are able to source in-depth business data for every record. This insightful data gives you the capabilty to run relevant or personlized marketing campaigns to your customers or prospects

We power it with multi-channel data 
Instead of focusing on one channel, we give you the option to connect with customers and prospects throught multiple channels. Apart from the coverntional channels, we are now adding up social media profile names to users in social networking sites.

All these data support given by Oracle User List powers your marketing communication with niche data that enable you to drive ROI with minimum investment.

To request sample data from Oracle User List, we request you to fill your requirement in this online form.
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Tuesday, April 26, 2011

Fire Your IT Prospecting

Are you hunting for prospects willing to buy from you? Are you bogged down in lead generation efforts instead of thinking about by your business. 

If yes, Oracle User List can help you identify probable list of prospects interested in your products and services. Our B2B lead list is gathered from leading IT publishers, IT data providers engage in IT networking, IT recruitment, compliance, e-commerce, cloud computing and more.

Access to over 2 million users from IT division

  • Detailed contact information on each record
  • Insider info on over 42,000 businesses


Discover the Hot Prospects from your Industry vertical
As a subscriber to our IT leads, you'll be able to easily acquire, contact a list of B2B executives at the companies that could need your services.

We provide:

Moreover, you can drill down the list by industry, location, revenue, job title, and even SIC code. Once we receive the request from you, we'll give a sample data. After approving the data, we can find more records that is matching with your request

Here's an opportunity to tap nascent markets in Information Technology. Maximize your marketing or add more data into your email marketing database.


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Tuesday, March 22, 2011

Technology sales prospects


Zero in on your best Technology sales prospects


We're almost to the end of first quarter in 2011. It's time to have a quick look at our technology marketing and our data. I've a question. Are you still struggling to reach the sales targets? Are you in short of prospects from technology markets. If yes, here's some real meat for your marketing.

We have recently updated our B2B technology data list with more counts and segments. In last 2 months 12 vendors bought B2B list based on these criteria. Here's the most popular list:
  • Oracle ERP Users list
  • JDE list (Accounting and finance professionals) 
  • Oracle DB  (US & Canada)
  • IT Executive Mailing List
  • Oracle decision Makers list
  • IT decision Makers (manufacturing corporations )
  • JD Edwards software( Nordic market) 
They were very happy to give testimonials on how this B2B data helped them to increase response rates, as well as profits.Click here to submit your request.

Success Rates from niche B2B data:  Benefits
  • Increase first call contact success rate by 65%
  • Decrease in cost of sales by 35%
  • Improved conversion rates up to 3x
  • 25 day ROI
Where are your customers? Tell us to reach them!
All you need is to give us your criteria and we'll deliver sample data. Get verified data before you buy from us. Get counts, order and explore B-to-B marketing opportunities without wasting your time and money.
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Tuesday, March 8, 2011

Amplify your IT Marketing data?

Before you set to uncover the data issues residing in your data file  it's imperative to answer few questions. Answer to these questions gives you the blue print toward providing the solution.
  1. What's your data quality goals?
  2. What does high quality data look like?
  3. What process did you follow to reach here?
  4. Why is optimal objective of data quality goal?
  5. What are the normal issues to reach these goals?
  6. What are you going to do to achieve the Data Quality goals?
  7. What are the top data churn confronting your business?
Step One: Identify the Problem

Most biz know the issues with data, such as duplicate, invalid, junk or untrustworthy data. But they are not aware of the quantum of issue residing in their system. 

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Tuesday, February 22, 2011

Reduce eMail Bounce Back

Are you getting nervous with Dirty damping data in your customer file? If yes, you're not along. On average, 3% of data goes bad every month.

Now imagine the millions or thousands of contact details residing in your database. Changes in your data can increase email bounces, or reduce sales conversions or irritate your customers.

Update Technology Mailing List
If you're looking for solutions to clean or dedupe the existing data, then we can do the job for you. You can take up the yearly subscription plans or sign with us for individual projects. Before you go ahead, you can get free append done. Contact us with your question or apply for data cleansing solutions.
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