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Tuesday, September 27, 2011

Data-Driven IT Marketing

Taking the leap into IT Markets
It's time to cut the long haul by configuring your custom list on technology markets or from Europe with Oracle User List. Boost your competitive advantage in demand generation by targeting potential prospects across different markets.
Our large data reservoir of 22 million B2B contacts gives you instant access to niche data from Information Technology organizations and small businesses. 

Whether you execute direct mail, email, or telemarketing campaigns, Oracle User List gives you the high-quality contacts you need to be reach target markets.

Our b2b technology list we help you to:
  • Save time on acquiring contact information
  • Save money by paying for contacts you need 
  • Save effort with data that matches with your requirement 
Generating IT leads doesn't have to be difficult, expensive, or time-consuming. If you're still skeptical on the quality or customization we can offer, then sign-up to fetch the latest counts for your list. For further information, contact our customer Support team.
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Thursday, September 15, 2011

3 Ways to Keep Subscribers Engaged

So you got 10k subscribers to send newsletters, product updates and customer education content. But, what’s next?

It’s easy to fall into the trap of sending weekly updates and bore your customers. Many business folks commit the mistake of repeating same content without adding new points in the mix.
Reusing existing content is fine, but as long it’s is packaged differently. If you’re looking for interesting ways to add variety to your messages, then these 3 points helps.

Change your message tone
When you’re hosting an event or launching a new service/product or promoting an offer, it’s recommended to inform your subscribers as three-message series. For instance, you can break it as
  • Informational – Time of the event
  • Official release rate – Data of release
  • Time till the offer – Till what date offer lasts
Sending informational mails in three levels, brings in different tone to the message and subscribers tends to receive it

Include educational content
Customers take time to read sales-oriented messages with information that explicitly benefits subscribers: articles, blog posts, white papers, videos, webinars and podcasts.

Promote up-sell offers
Promote other services to your subscribers by suggesting relevant services to subscribers. Make use of automated messaging to trigger relevant offers based user behavior or clicks. For the less initiated, offer free trial, or discount. 


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Thursday, September 8, 2011

Technology Lead Generation List

In business, information is power. This clichéd statement is even more relevant in today’s fast paced world of digital connectivity. With Social connectivity on the rise, sales folks tap this channel to dig relevant information about their prospects.

Before you start using customer information, it’s worth checking the reliability of the data. Find if it’s relevant, effective and valid. Look for incomplete or incorrect entries, formatting errors or junk entries. Double-check if the depend is reliable for your marketing.

5 questions to ask about on your data
  • Is there enough information you can depend?
  • Are your sources reliable?
  • How was the data collected?
  • How important & useful are the different pieces of data?
  • Have you segmented it on the basis of use?
Once you’ve probed these questions, it’s time to find interesting pointers in your data that relates to the problem of users. You can use spread sheets or data tools to find, filter and extract the interesting bits of data from the pile.

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Wednesday, August 3, 2011

Rethinking IT lead Generation


Oracle User list specializes in providing niche IT lead generation. We specialize in appointment setting for information technology companies, software/hardware companies, traininig firms, and computer consultants. We're thoroughbreds in providing niche data for B2B lead generation, and business-to-business marketing.

Nurture Technology Leads
Our technology leads are sourced from years of research, and from authorized list vendors. Our master database of over 22 B2B leads contains on the largest technology leads in the market.. The very fact they are from the technology markets, indicate that they are properly qualified for prospecting to IT decision makers and Technology influencers.

Our data help you to penetrate to new markets and engage with key decision makersabout your products/services.
  • Acquire contact information of technology decision makers
  • Promote your products/services through verified data
  • Deliver real-time, detailed intelligence on your key prospects
Outbound IT Lead Generation
Apart form targeted B2B leads, you leverage on our large telemarketing team to qualify the leads. Our full-service lead generation team also has the expertise, capability to nurture the leads for better conversion.

Our cost-effective marketing services gives the opportunity to do more with less. For more information on specific technology users from ERP, CRM or based from geographical location, contact us.

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Thursday, July 7, 2011

Reach Active Business Technology Buyers

Best Way to Reach Active Business Technology Buyers
Most B2B technology marketers are still confused on the various channels to use to reach technology buyers. They’re either doing just focusing on one channel, leaving all other media options for chance.
What we found out was that, most marketers don’t do enough research into different channels. To save you the trouble, we have listed out the most effective channels used by savvy marketers to reach technology purchasers and other executives.
Most effective lead generation techniques
1.  Blog
2. Webcast / webinar
3.  White paper
4. Social Media
5. Targeted Email Campaigns

Software & ASPs: Most effective techniques

1.  Free trial / demo
2.  Webcast / webinar
3.  White paper/blog
4. Targeted Email Campaigns
5. Conferences
Hardware companies: Most effective techniques

1.  White paper
2.  Webcast / webinar
3.  Free trial / demo
4. Targeted Email Campaigns

So, what's your take. Are you spreading your chances to reach key prospects in one shot. 

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Tuesday, June 7, 2011

Niche Sells


What Makes Data from Oracle User list different:

We validate data 
Unlike other vendors, we don't just hand over the data. We validate data before handing it to you. We use phone validation and email validation to ensure that all records are valid, deliverable and useful to your business.

We believe in providing niche details
Through our long experience in marketing, we are able to source in-depth business data for every record. This insightful data gives you the capabilty to run relevant or personlized marketing campaigns to your customers or prospects

We power it with multi-channel data 
Instead of focusing on one channel, we give you the option to connect with customers and prospects throught multiple channels. Apart from the coverntional channels, we are now adding up social media profile names to users in social networking sites.

All these data support given by Oracle User List powers your marketing communication with niche data that enable you to drive ROI with minimum investment.

To request sample data from Oracle User List, we request you to fill your requirement in this online form.
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Tuesday, April 26, 2011

Fire Your IT Prospecting

Are you hunting for prospects willing to buy from you? Are you bogged down in lead generation efforts instead of thinking about by your business. 

If yes, Oracle User List can help you identify probable list of prospects interested in your products and services. Our B2B lead list is gathered from leading IT publishers, IT data providers engage in IT networking, IT recruitment, compliance, e-commerce, cloud computing and more.

Access to over 2 million users from IT division

  • Detailed contact information on each record
  • Insider info on over 42,000 businesses


Discover the Hot Prospects from your Industry vertical
As a subscriber to our IT leads, you'll be able to easily acquire, contact a list of B2B executives at the companies that could need your services.

We provide:

Moreover, you can drill down the list by industry, location, revenue, job title, and even SIC code. Once we receive the request from you, we'll give a sample data. After approving the data, we can find more records that is matching with your request

Here's an opportunity to tap nascent markets in Information Technology. Maximize your marketing or add more data into your email marketing database.


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